Until recently, Netflix focused on DVDs and growing their streaming library. In recent years, they have grown their collection of independent/art house films available for streaming. Now, they are just breaking out with original series such as House of Cards and Orange is the New Black.
In a letter sent out to shareholders today, Netflix announced some new changes.
Beyond series, we will be expanding our Originals initiative to include broadly appealing feature documentaries and stand-up comedy specials. Netflix has become a big destination for fans of these much loved and often under-distributed genres.
This is great news. There is already quite a collection of stand-up comedy specials available for streaming but comedy fans will be pleased to see that even more specials are will be available soon.
In their letter, Netflix announced that they have ordered second seasons of all their first-season shows and that “We’d be delighted to produce a fifth season of Arrested Development, if possible, given fan reaction.”
The 5 original shows for Netflix are Lilyhammer, House of Cards, Hemlock Grove, Arrested Development Season 4, and Orange is the New Black. Of these five, only one of them did not make their original premiere on Netflix but on television.
Their DVD service remains popular with 7 million customers.