Monster movies seem to be making a come back in this modern age of gross out horror porn movies, but just because he themes are throwback doesn’t mean the technology has to be too. While Frankenstein is getting more than a few facelifts recently, the Aaron Eckhart version I, Frankenstein has been announced as getting the full IMAX treatment upon it’s release on January 24th.
“‘I, Frankenstein’ is the kind of action thriller IMAX fans seek out,” said Greg Foster, CEO of IMAX Entertainment and Senior Executive Vice President, IMAX Corp. “The producers certainly have a strong track record with the ‘Underworld’ franchise having grossed more than $460 million at the global box office and we’re excited to team up with them once again as they launch this all new cinematic world.”
IMAX is still catching on with mainstream moviegoers but it’s already a generally accepted way to enjoy a film. With the way theaters are struggling to compete with Video On Demand as well as the spike in television show quality, IMAX is one of the last hopes for a truly cinematic experience.
As they say, go big or stay at home.
This won’t be the first time Eckhart is popping up on IMAX screens. The actor starred as Harvey Dent in a film many believe helped pioneer the way IMAX movies can be enjoyed with Christopher Nolan’s 2008 classic The Dark Knight. This time around Eckhart is resurrecting a horror monster icon and truly modernizing it from the story down to the way the film will be seen.